LIVE EVENT COVERAGE

San Diego and New York Comic-Con are pivotal events in the entertainment industry, where studios unveil trailers and host panels featuring their biggest stars. My role involved crafting the social media strategy for FOX’s Global Marketing team to ensure impactful coverage of these high-profile conventions. This entailed delivering fresh, premium visuals to local offices and managing the global release of trailers to maximize reach.

Additionally, I oversaw real-time coverage of the events on platforms like Facebook, Twitter, and Instagram. This comprehensive approach ensured that fans worldwide received timely updates and engaging content, enhancing FOX’s visibility and excitement around its upcoming shows and movies.

Exclusive access. Red carpets. Surviving the fan apocalypse.

One of the most exciting aspects of my role involved live coverage of panels, VIP events, and press junkets, providing unprecedented access to stars and delivering exclusive content to fans around the world. These live events allowed us to bring a touch of the excitement directly to audiences in every corner of the globe, enhancing their engagement with FOX’s most beloved shows.

I managed live coverage for a range of high-profile shows, including The Simpsons, The Walking Dead, Legion, 24, Family Guy, and Outcast, among others. This role required capturing and sharing compelling moments in real-time, ensuring fans stayed connected with the latest updates and behind-the-scenes content from their favourite series.